CPA (Cost-Per-Action) Marketing is an internet marketing income opportunity that’s very similar to affiliate marketing. The difference between affiliate marketing and CPA marketing is the fact that CPA networks pay you every time a user clicks on your link and takes an action – like fills out their email address, register on the landing site or download and install an app on their phone.
The actions required to profit from CPA programs depends on the specific program, but unlike affiliate marketing, CPA programs don’t require an actual purchase to be made. This means that it’s much easier to profit from CPA programs since users are only required to take a certain action, and then you get paid. With affiliate marketing, the user has to complete a purchase and pay for a product / service before you get paid.
This is only one of the advantages CPA marketing holds over affiliate marketing. It’s also easier to convert users with CPA programs since the programs are usually related to global interests – like “Win the brand new iPhone 6s” or “Win a $100 Amazon Gift Card”. There’s also a lot of different download CPA offers available on different networks – with these programs, your audience needs to download an app or game on their phone for free, and then you get paid for every install you refer.
These are all offers that targets a much more generic audience than a specific internet marketing or weight loss product you’d promote through affiliate marketing.
Now let’s take a look at my top 5 strategies for driving traffic and conversions to your CPA offers.
#1 – Use a squeeze page
The most important part of succeeding in the CPA marketing industry is to make use of a squeeze page. By using a squeeze page, you are increasing your chances for a conversion, while building a list of ready-to-take-action subscribers at the same time.
A squeeze page is a simple “landing page” where visitors will land before they are directed to the CPA offer. Your squeeze page should contain relevant information related to the CPA offer you are promoting – ask users to enter their email address into your email subscription form to continue. Once they add their email to your email subscription form, redirect them to the CPA offer. You can also have your auto responder send them an additional email with a link to the CPA offer in case the redirect didn’t work in their browser, or they closed the browser too soon.
#2 – Use Social Media
Social media is a very important part of CPA marketing. Millions of users are turning to Facebook, Twitter, Pinterest, Google+ and other social media networks every day to catch the latest news, check up on their friends, search for coupons and offers, and much more.
This means that it’s the perfect place to drop links to your squeeze pages / CPA offers. By promoting your CPA offers on social media, you are tapping into millions and millions of traffic – and if you do a good job, you can drive a lot of traffic back to your links.
The strategy to use here is to first join some groups related to the niche your CPA offer is targeting. If you’re promoting a trial offer for a new dieting pill, then you should join health and weight loss related groups / communities on social media.
Once you’ve joined a couple of groups, start sharing helpful content with the group. Your content should provide some value – do not simply drop links! After a couple of posts, the group members will start to recognize your name and you’ll have better authority in these groups.
Now it’s time to drop a link to your CPA offer – add a good description and tell the group why they should click on your link. Also add a creative image that related to the niche you’re targeting.
When dropping a link in these groups, be sure to add the link as close to the top as possible without starting the post with the link. Start with a title, drop the link and then add a description. The reason for this – when you create a long post on most social networks (except Twitter, where your tweets are limited) the post will be “shortened” with a “… ” link that will expand the post. You want your link to appear above the text that gets cut off so people will be able to click on the link even if they don’t expand the post.
#3 – Use Document Sharing Sites
Document sharing sites allow you to share PDF documents with others – they put your documents on their site and anyone browsing their site are able to see and read your documents.
This is another great way to drive traffic back to your CPA offers! By simply sharing a couple of documents related to the CPA offer you are promoting, you are able to drive hundreds to thousands of visitors back to your link, bringing you more conversions and more profit.
You might be wondering what documents you can share here… it’s actually quite simple. Do some research about different topics in the niche your CPA offer is targeting. Try to find a few different topics you can target. Then create a simple new document on your word processor and start to write about the specific topic. If you’re using a word processor such as Microsoft Word, you can also choose one of the templates that the software comes with to create a nice layout for your document. I usually go with the “Reports” templates.
Add some helpful information in your document – anything more than 5 pages would do. The more helpful and the more closely related the information you share is compared to the CPA offer you are promoting, the higher the chances of getting more conversions on your clicks. Make sure you add a couple of links to your CPA offer in the document!
Share your documents on as many document sharing sites as you can. Be sure to add unique descriptions for your document on each site, and also include a link back to your CPA offer in each description.
#4 – Use Instagram
Instagram is a social media network that focusses on multimedia – images and videos. This network is owned by Facebook, and it’s almost as popular as Facebook. Instagram received millions of unique daily visitors, and there’s millions of new images and videos posted every day.
With Instagram, you can post images and videos, and you can tag them so people can easily find them. You can also like another person’s posts, as well as comment on them. The more comments and likes your post received, the better chance of going viral.
Instagram also allows you to follow other people, and offers a “timeline” view with the latest posts by the people you follow. The more followers you get, the more exposure your posts get.
Now to drive traffic back to your CPA offer using Instagram can take a while to get started, but once you’ve tapped into this market, you can drive hundreds of dollars’ worth of conversions each and every day from Instagram alone.
To use this method, you should create a new Instagram account. Name your account something that relates to the offer you are promoting. You also need a landing page / squeeze page hosted on a custom domain – you CANNOT link directly to a CPA offer or you will be banned.
Add a profile picture that relates to your niche, and then add a bio that relates to the offer you are promoting. And finally add a link to your squeeze page in the “Website Link” field while updating your profile.
Now you should add only 1 new image / video per day on your Instagram account. You can find millions of images on the internet related to your niche. Tag your image with popular tags – there’s many different apps and websites that will give you the most popular and trending tags. Then hit publish.
Once you’ve added your image, start to follow a couple of people in your niche. Also like some of their pictures, and also comment on some of their posts. Do NOT spam – be thoughtful and considerate, and find a good balance between posting new images / videos, following other people, liking other’s posts and commenting on posts.
Continue doing this and you’ll soon start building up followers and driving traffic to your squeeze page. Just be-aware that this drives MOBILE TRAFFIC so you need to ensure both your squeeze page and the CPA offer you are promoting are mobile-optimized.
#5 – Use PPV Advertising
The last strategy for gaining a lot of profit with CPA marketing is to use PPV advertising. PPV advertising is pay-per-view promotion, which means you pay an amount based on the total number of views your ad receives.
This type of advertising works, you just need to find the right network. There’s several different PPV networks that you can make use of, and it will take some trial and error before you finally succeed – but keep at it and you will soon hit your first $100 day!
PPV advertising can cost you as little as $0.01 per visitor, which is really cheap. Imagine being able to convert offers at $0.01 per visitor. That’s insane!
The only downside to using PPV advertising is the fact that most PPV networks require a large amount to start with. Most PPV networks will only allow you to start off with an amount of $50+ – this means you should have some startup capital if you want to use PPV.
If you don’t have this much to spend right now, don’t worry. There’s still an upside to this!
I’ve shared with you 4 different strategies you can use to drive traffic to your CPA offers without having to spend a lot of money. Most of them are actually completely free. This means you can drive free targeted traffic to your squeeze pages and CPA links. So if you follow the first 4 strategies, implement them and keep with them, you will be able to push up your CPA earnings to the point where you have enough to invest in PPV advertising.
Source by Gerhard G Homveld
Few other features are more characteristic of Beowulf than the use of numerous digressions and distinct episodes. While some scholars have made attempts to show that the digressions, or some of them at least, have something in them which is inappropriate to the main narrative and are detrimental to the poetic value of Beowulf, this essay will argue that the digressions and episodes provide a conscious balance and unity and, in fact, contribute to the artistic value of the poem. Beowulf scholar Adrien Bonjour divides the digressions and episodes into four categories: the Scyld episode; digressions concerning Beowulf and the Geats; historical or legendary digressions not connected with Beowulf and the Geats; and Biblical digressions. It is within this structure where we will explore specific digressions and determine their role in the poem.
Before we inspect specific digressions, it is important to provide a brief justification for their presence in general. As Bonjour observes, the poet adeptly uses digressions to add to the coloring of the poem, to serve as a foil to a given situation, to contribute to the historical interest and significance, to provide symbolic value which contributes to the effect and understanding of the poem, and to heighten artistic effect. In addition, the digressions contain welcome information about the hero’s life. It is through digressing that the poet presents the values and perspectives that are to be understood. Action is, after all, only action.
In his division of the digressions and episodes, Bonjour gives the Scyld episode its own category, probably because it is the longest digression from the main narrative in the poem, and possibly because it raises so many questions. At first glance, the opening of the poem with Scyld and the genealogy of the Danish kings seems strangely out of place in a poem about Beowulf, a Geatish hero. But upon further study, a significant parallelism can be found between Scyld and Beowulf. First, both Scyld and Beowulf came miraculously to liberate the Danes. Scyld, being the first liberator in the poem, foreshadows Beowulf who comes later. A second touch of parallelism between the two kings can be found in their inglorious youth. Scyld was found a wretched and abandoned child and Beowulf is conspicuous for his inglorious youth. The striking reversal in their fortunes is clearly stressed by the poet.
Bonjour points out that another artistic purpose in this episode is the glorification of the Scyldings. Had the distressing condition at Heorot served as the only introduction to Beowulf’s mission, this may have created an impression of weakness on the part of the Danes. As we will see later, if the Danes had not been glorified at the beginning of the poem, the greatness of Beowulf may have been diminished.
Finally, the striking contrast of the funeral scenes are endowed with a “symbolic value which heightens the artistic value” and the unity of the entire poem. The beautiful description of Scyld’s funeral suggests a beginning and is the symbol of a glorious future. In contrast, Beowulf’s funeral symbolizes the end of a glorious past while the future is fraught with foreboding.
The Scyld episode allows the poet the use of two of his favorite devices: parallelism and contrast. The contrast between Scyld and Beowulf is perhaps one of the finest artistic achievements in the poem, and the parallelism between the two kings may well be summed up in the legendary epitaph of a cowboy as indicated by J.D.A. Ogilvy and Donald Baker: “Here lies Bronco Bill. He always done his damnedest”.
The next of Bonjour’s categorical divisions regards the digressions concerning Beowulf and the Geats. The first of this group that we will examine is Beowulf’s fight against giants. This digression serves a twofold purpose: it allows the hero his convention of boasting, and it also, however subtly, allies the hero with God. The immediate purpose of this mention of a glorious feat in Beowulf’s early life is to give us an illustration of his uncommon strength, and to give at the same time a justification for his arrival at the Danish court. It also sets Beowulf up as a specialist in fighting monsters: “I came from the fight where I had bound five, destroyed a family of giants…”. The art of boasting is important in an epic hero as it showcases his accomplishments and glorifies his name. As Victor Bromberg denotes, a man’s name is very important in epic poetry because it becomes equal to the sum of his accomplishments.
The second function of this digression is to surreptitiously ally Beowulf with God. When Beowulf pits his strength against the giants, he is unwittingly allying himself with the true God of Christianity. This lends dignity to the heathen hero who, without knowing it, is fighting on the right side after all.
In the Ecgtheow digression we learn that Beowulf’s father has killed Heatholaf, a member of the powerful Wilfing tribe, and has begun a feud from whose consequences the Geats cannot protect him, and he has fled to the court of Hrothgar. Hrothgar, consequently, pays his wergild to the Wilfings. Bonjour asserts that this digression serves two purposes: first, it creates one more bond between Beowulf and the Danes; second, it counterbalances the fact that the Danes are accepting help from Beowulf.
The Unferth episode serves primarily as a foil to emphasize Beowulf’s greatness. In spite of the sinister overtones of Unferth’s reputation, the poet also shows him as a distinguished thane. Had Unferth been reduced to a mere swashbuckler, Beowulf’s superiority over him would not have meant so much as it actually does. In his essay “Beowulf: The monsters and the Critics”, Professor J.R.R. Tolkien suggests that Beowulf’s conquest of the nicors in his youth are referred to [in this digression] as a presage to the kind of hero we are dealing with. Beowulf’s answer to Unferth’s criticism also establishes him as a man to reckon with in words as well as with his sword. So, from this digression we learn Beowulf’s qualifications for cleansing Heorot, and also that the hero is not only a great warrior, but a man capable of delivering a coup de grâce in a battle of wits.
Bonjour notes that the first allusion in the poem to the fall of Hygelac gives us a fine instance of a particular use of contrast characteristic of Beowulf. It is ironic that the first hint of Hygelac’s fall should be called up by the description of the treasures given to Beowulf by Queen Wealtheow after Beowulf’s victory over Grendel. It looks as if there are already some implications of the same nature as those to be met with in the Dragon story where, as Bonjour remarks, the beauty of the treasure of the Dragon’s hoard stands out in contrast to the curse attached to it. Here, the necklace is among “[the finest] under the heavens”, yet Hygelac had it when he was slain.
Next, we will look at the digression on Beowulf’s inglorious youth and Heremod’s tragedy in conjuntion with one another. Heremod’s tragedy actually falls outside the structure proposed by Adrien Bonjour as it has nothing to do with Beowulf and the Geats directly. However, we will bring the Heremod digression out of the proposed structure since it provides such an important contrast to Beowulf’s inglorious youth.
The short digression on Beowulf’s inglorious youth is but another touch that contributes to the glorification of the hero. The inglorious youth heightens the effect of his later glorious deeds and makes them all the more remarkable by way of contrast. But this digression reaches its full effect when contrasted with the tragedy of Heremod. In Hrothgar’s speech to Beowulf, we learn that Heremod was a strong, valiant hero whose career showed great promise, but that he subsequently proved to be a bad ruler. Beowulf, on the other hand, is first despised but he has now grown into a glorious hero. Heremod’s tragedy redefines, though negatively, what a good king should be. Thus we have a poor beginning (by Beowulf) followed by a prodigious ascent contrasted with a brilliant promise (by Heremod) ending in a miserable downfall.
The next digression to be examined concerns Hygelac’s death in Friesland and Beowulf’s return by swimming and his subsequent guardianship of Heardred. The poet tells us how Beowulf escapes from Friesland, where Hygelac is slain, by swimming back to his country with thirty to panoplies of armour on his arm. Obviously, this part of the digression serves to further glorify Beowulf’s extraordinary abilities. Later, we learn that Beowulf turns down Queen Hygd’s offer of the Geatish throne in favor of acting as counsel to Heardred, the rightful heir. Beowulf’s refusal of the crown illustrates his moral greatness. Here, the Geats present a striking contrast to the Danes. Ogilvy and Baker suggest that unlike Wealtheow, who is obsessed with securing the succession of her sons to the throne, Hygd asks Beowulf to take the throne in favor of her own son for the good of the people. This contrast is made even greater when compared to the situation at the Danish court where Hrothulf seizes his uncle’s throne. The story of the Danish succession serves as a foil: on the one side we have a treacherous usurpation, and on the other, a refusal to accept the crown out of sheer loyalty. Along with the glorification of Beowulf, this digression brings the theme of loyalty to the forefront.
In seeking the Dragon’s den, Beowulf makes a long speech in which he looks back over his life from the time when, at the age of seven, he came to the court of his grandfather, King Hrethel. The immediate purpose of Beowulf’s long speech appears to be a pause so that the hero can gather strength and resolution by looking back over a life of valiant deeds. But this digression goes much deeper when we read into King Hrethel’s angst over his eldest son, Herebeald, who is accidentally slain by his brother Hæthcyn. The accidental killing suggests the inexorability of wyrd (fate), and on the other hand, the poignant lament of Hrethel prepares the dominant mood of the end of the poem (Bonjour 34). This thematic “Christian” acceptance of earthly woes anticipates the rationale of Beowulf’s actions. He, too, will accept his fate. Bonjour states that the appearance of wyrd here is of great importance as it gives us the keynote of not only the digression, but of the whole ending of the poem.
The Last Survivor’s Speech is an elegy cut from the same cloth: “Baleful death has sent away many races of men”. Tolkien states that here, the poet is handling an ancient theme: that man, each man and all men, and all their works shall die.
In the short digression on Weohstan (Wiglaf’s father) and his slaying of Eanmund, we learn of the history of Wiglaf’s sword. The primary purpose of this digression is to give us something of Wiglaf’s pedigree, and to establish that Wiglaf is not ordinary, he is of the same blood as Beowulf. The establishing of Wiglaf’s history is important, because if this part were played by any other Geat, Beowulf’s heroic courage would appear to have been matched by an ordinary human. Also, there is a definite parallel between Wiglaf’s loyalty to Beowulf, and Beowulf’s loyalty to Hygelac.
The last digression that we will look at in this division deals again with Hygelac’s fall and the battle at Ravenswood. Since Hygelac’s raid, the enmity between Franks and Geats has remained. The Swedes are not to be trusted either since Beowulf’s death is likely to rekindle their memory of the feud between them and the Geats. With the opening of this last digression, Bonjour observes that the poet allows us to catch a glimpse of what the future has in store for the Geats. Plainly, the author is using Wiglaf’s messenger as a means to foreshadow the fate that awaits the Geatish nation.
The third category of digressions concerns historical or legendary digressions not directly connected with Beowulf and the Geats. The first digression in this category concerns the fate of Heorot. No sooner has the poet described the glorious building of Heorot than he concludes, “it would wait for the fierce flames of vengeful fire”. The allusion is to the feud between Ingeld and Hrothgar. This illustrates another example of the poet telling his story with a kind of structural irony which alternates prosperous with tragic events. Here, William Alfred remarks that Hrothgar is set up as the heroic king of a loyal comitatus, but suddenly, what begins as a description of the impressive halls of Heorot breaks down into an account of its destruction by fire in a feud. On this point, Bonjour mentions that the contrast inherent between a harmonious situation and a brief intimation of disaster adds to the impression of melancholy in which so much of the poem is steeped.
After Beowulf has killed Grendel, a scop improvises a lay in honor of Beowulf and compares him to Sigemund and Heremod. Sigemund was a great slayer of monsters and the greatest adventurer since the unfortunate Heremod. Beowulf, they say, is comparable to Sigemund. Sigemund and Heremod are inroduced to give us a standard of comparison for Beowulf. Bonjour surmises that this whole digression is certainly intended to praise the hero.
The next digression we will examine begins abruptly as Beowulf is returning home from Hrothgar’s court. We are given a description of Hygelac’s court before Beowulf’s arrival, and here begins the digression. The passage is devoted to a comparison between Hygd, Hygelac’s queen, and Modthryth, queen of Offa, king of the Angles before their migration to England. At first glance, Modthryth may seem, like Heremod, to be merely a bad character introduced to heighten the virtues of a good one (Hygd) by contrast. Modthryth, however, is more complex than that. She begins as a cruel and tyrannous princess, but redeems herself once on the Anglican throne at Offa’s side. This opposition provides a connecting link between this episode and Heremod’s tragedy. However, the respective careers of Heremod and Modthryth run exactly opposite courses. This digression serves several purposes: Modthryth serves as a foil to Hygd; the connection to Heremod again stresses the “abuse of power” theme, and Modthryth’s beginning could also be viewed as a parallel to Beowulf’s inglorious youth; an unsavory beginning which blossoms into a glorious end.
We will examine the Finn and Ingeld episodes together since the parallelism between the two is unmistakable. The Finn episode is an account of a blood-feud between the Danes and the Frisians. Hnæf’s sister, Hildeburh is a Danish princess who was married to King Finn of the Frisians in order to bring an end to the feud. The peace, however, is short-lived and the Finn episode points directly to the theme of the precarious truce between the two peoples. The prophetic telling of the tale of Ingeld by Beowulf suggests that the martial alliance between the Danish princess, Freawaru, and Ingeld, prince of the Heathobards will yield similar results. Bonjour claims that the central theme of the two episodes is exactly the same, that tribal enmity sooner or later sweeps away all attempts at human compromise. Indeed, this also proves to be a central theme of the entire poem.
The final category in which to make note is the digressions of Biblical character. Owing to their Christian element, the Song of Creation as well as the allusion to the Giants’ war against God and the allusions to Cain all take a front row seat.
The Song of Creation appears almost simultaneously with the introduction of Grendel, “There he spoke who could relate the beginning of men far back in time, said that the Almighty made earth…”. The Song of Creation goes back to the Biblical account in Genesis. Its immediate purpose is clear enough-it is a matter of contrast. The rare note of joy in the beauty of nature contrasts deeply with the melancholy inspired by the dreary abode of Grendel.
We will now look at the allusions to Cain and the Giants, and in doing so, it is important to note that the monsters are presented from two points of view. To the pagan characters, these creatures are eotenas [giants], and scuccan [evil spirits]-all terms from Germanic demonology. But the poet in his own voice tells us of the true genealogy of the Grendelkin: they are the monstrous descendents of Cain. This two-leveled portrayal of the monsters places them on one level like the dragon that Sigemund slew, and on another level it has connotations of Satanic evil which the Bible invests in them. At this point, new Scripture and old tradition unite.
The destruction of the Giants is said to be carved on the hilt of the magic sword which allows Beowulf to slay Grendel’s mother. Beowulf’s fight is now felt to partake of the struggle between the powers of good and evil. We were told earlier that both monsters were of the same kind as the Giants, but as Bonjour shows, we now know that God himself actually helps the hero by directing his attention to the magic sword which depicted God’s own action against the accursed race. Now, it is almost as if Beowulf has been raised to the rank of God’s own champion. Beowulf, for all that he moves in the world of the primitive Heroic Age, nevertheless is [for a moment] almost a Christian knight.
Bonjour concludes that Beowulf, once in the position of a king actually transcends the picure of an ideal king by sacrificing his life for his people, the significance of which is stressed by the very contrast with Hrothgar’s own attitude towards Grendel. But Hrothgar is already the figure of an ideal king, so now it becomes easier to compare Beowulf to the Savior, the self-sacrificing king, the prototype of supreme perfection.
Scholar B.J. Timmer sees the form of the poem as a failure because of the poet’s compromise in an attempt to glorify both pagan and Christian elements. John Leyerle echos this view when he describes the theme of the poem as “the fatal contradiction at the core of heroic society” in which the impelling code demands for the hero individual achievement and glory, whereas society demands a king who achieves for the common good. But why should there be a necessary separation here? Would it not require a heroic individual to achieve for the common good? The Beowulf poet, rightly, does not perform this separation.
In conclusion, it should be stated that whether or not we admire the digressions, we should recognize that they are part of the poet’s method, not the results of ineptitude. Here, I agree with Bonjour that the links of the digressions and episodes to the main story are extremely varied but, as we have seen, they are all links of relevance that weave the main theme and its background into an elaborate tapestry. Theodore M. Anderson sums up the significance of the digressions when he writes:
The poet drew his settings from the scenic repertory of the older heroic
lay, but he strung the traditional scenes together with a moralizing
commentary in the form of digressions, flashbacks, boasts, reflective
speeches, and a persistent emphasis on unexpected reversals-all tending
to underscore the peaks and valleys of human experience.
A good dose of common sense should expel any lingering beliefs, on the part of skeptics, that the poet’s digressions are reckless or that they diminish the value of the poem. As we have seen in this essay, there are simply too many instances of foreshadowing, careful contrast, and parallelism for the digressions to have been carelessly thrown into the mix. So, we shall draw the conclusion that behind all the digressions is found a definite artistic design clear enough to allow us to agree with Bonjour that each one plays a useful part in the poem. In other words, we have found that all of the digressions, in varying degrees, are artistically justified.
Source by Rick L. Huffman
Future Skills is a new podcast created by Mikael Syding and Ludvig Sunstrom.
As the duo’s first foray into an English podcast, it gives an international market the opportunity to hear some of their insights, guests and exclusive content that have propelled them to the pinnacle of Stockholm’s business scene.
For Syding, an ex-hedgefund manager and self-described decamillionaire (worth $10m+) the show is the chance to gain an even stronger International audience for his growing Twitter following, and fledgling YouTube audience.
For Sunstrom, the exposure afforded by Syding’s star power, and the underlying gravitas achieved by being part of a successful podcast have obviously opened doors to him that would not be available otherwise. These have included everything from giving after-dinner speeches to being able to offer his thoughts/insights in a consultation capacity.
Whilst they are not strangers to the “podcast” scene (again, they both have the experience of 25Minuter) – their new venture (“Future Skills”) is a bold move towards an ideal they both feel is appropriate for the new age of “global” knowledge working. To this end, they have started their new show with the introduction to several “strategies” they use to get ahead.
After listening to the show, and hearing about a number of ideas they have had, my perception is that they are obviously eager to get their feet in the door of the next wave of their journey together; are working on laying a strong foundation for their system (to attract a decent audience).
From here, they hope to branch into a number of different markets by creating 3 types of “show” – “short” (actionable advice), “medium” (interviews) and “long” (in depth information about different ideas).
The most important thing to realize is that they both have incredible insight into what they talk about (they offer users the ability to listen to knowledge that took them years of trial/error to accrue).
This, mixed with the continued invitation of guests to their show, makes it somewhat interesting, and indeed beneficial to users who may wish to listen to it. This – coupled with the ability to bring forward previously unknown content – is what will make the show interesting or not.
Overall, I would say that the show definitely has promise. They’ve both been very Stoic about it – in the sense that they are not trying to inject personality into it, or inflate each other’s ego’s. They’re confident, comfortable and able to provide users with the ability to determine the scope of a new idea without having to do all the research required to bring it to fruition.
For this reason, I predict it will achieve an audience of around 15,000+ monthly listeners (they claim 200,000 listeners but it’s really about 2,000 right now) by the end of next year (2019).
Source by Richard Peck
The average reading speed of a child in primary school is around 200 words per minute (wpm). By the time we reach adulthood, it hasn’t improved very much, as, on average, most adults read at a rate of about 200 – 250 wpm. While comprehension at this rate is considered reasonable, at 250 wpm it will be difficult to read large amounts of information in a short period of time.
Certain individuals claim to read at speeds of 10 000 wpm or even 25 000 wpm and say they are still able to understand all they have read. Even though rates like this may be achieved by these exceptional individuals, a speed of 1000 – 1200 wpm is the rate at which contestants read at the World Championship speed reading competitions. Therefore, if your average reading speed comes anywhere near this rate, you can consider yourself doing fantastically well. Do not feel that you need to reach championship levels in order to achieve your learning and reading goals. It is up to each and every individual to decide how far to push the speed limits!
For a person interested in increasing his abilities, a goal of 500 – 800 wpm is an excellent target. At this rate it is possible to get through large quantities of work in a short time and maintain a comprehension level of about 75% or more. This is an excellent level of comprehension and probably more than adequate for any of your required purposes. Compare this to the average reading rate of adults (200 – 250 wpm), where their comprehension level is only half or slightly more of the material they have read.
800 – 1000 wpm would be an outstanding achievement. In order to have reached this level, an individual may have invested in an excellent speed reading course and practiced speed drills. Believe it or not, comprehension at this level is also outstanding, reaching levels of 100% or very close to 100%.
Results of 100 – 200 wpm is considered a basic reading rate. In adult terms this is a below average speed, but for children between the ages of 6 and 12, it may be considered as average. Only low levels of comprehension are achieved at this rate. An adult who reads at this pace will be amazed at what some of the simple techniques will do for his reading speed. Reading at any pace below 100 wpm will probably be read by someone who is still learning to read or perhaps by someone who is reading in a second or third language. At this rate comprehension will be difficult.
Source by James McNair
Use relevant keywords
When someone is looking for a product online and really doesn’t know where to start their search, they’ll usually start out with a search term that’s wide-ranging and then get more focused search terms when they gain more product knowledge.
Let’s say that they’re looking for a “water purifier” (or refrigerator, etc.) but are undecided on the make or model of a particular purifier to select. Most likely the first term entered into the search bar will be something a bit vague or broad, example: water purifiers. After gathering information and eventually narrowing down the search to something much more specific, example: The Big Berkey or Brita water purifier.
Of course, there will be many for sale with everyone recommending their own products or water purifiers in this example. As they continue the search for the right choice for themselves, they could question the credibility of a source and, I would recommend, research the product in more detail and look for some recent product reviews.
Create a default template
It’s best to create a default, review style, template that will work with the pattern or flow of your website. It needs to be consistent, informative and genuinely helpful to the readers. It should make the reader feel comfortable enough to make a wise and educated choice and take the next step (or make a purchase).
Create a template that you can use, one that simplifies the whole process of producing all of your related reviews. It’s also important to note that it’s fine to vary a little from the review template that you create for yourself.
What’s best for your readers
It’s really much more of a what’s best for my viewers kind of thing instead of always focusing on a rigid review process. Keep in mind that the more helpful your review is, the more likely it is that the reader will take the next step recommended by you. The main point with all of your reviews is to give your readers accurate and updated information and a positive experience.
There’s no problem with sharing your own personal opinions however, it’s best to make them few and never falsify any statements or appear to mislead as this will hurt the credibility of the author and site owner.
Be sure to leave your affiliate links in each article and review. It’s even a nice idea to become an affiliate for the products being reviewed so that if the reader makes that choice, you can still get a commission. It’s very easy to become an affiliate for thousands of products and services. By leaving your affiliate links to the reviewed product as well as your links for the “recommended” product, you win either way the reader decides to go.
Here’s a review style template example:
The Title – Product Review – Create your title and be sure to let the reader know that this is a product review.
Rank or Score
Product Overview – Give a general overview of what the product is using approximately 2-6 sentences.
Pro’s – Try to list a few of the benefits of the product or program. Three or four sentences should be fine, or 1-2 paragraphs.
Con’s – The Bad: This can be difficult without inside info like employee or customer comments and reviews. These can usually be found at the end of a Google search entry, an example: Product review, reviews or Product/employee complaints. It’s best to follow a competitors weak point with how your product is strong in that area, if possible.
Remember that the purpose of the review is not to over critique the competition but to inform the viewer and then lead them to the recommended product with the last block of your review.
Who can benefit from the product – Write a few sentences to a couple of paragraphs, information about just who the product is targeted to. If you have an affiliate link for the product being reviewed insert it somewhere within the review, this being a fine spot.
Tools and Training – If applicable write about the product tools and training.
Support – Is there good product support? Is there an active community or forum where questions can be asked and quickly answered? Is the owner(s) active within the community?
Price of Product – Describe the pricing levels, structure, additional must have items to purchase, and any other relevant information.
Final Opinion – Your concluding comments on the product reviewed, 2-5 sentences will be fine.
Your Verdict – Score or Rank, 1-5 Star Rating or 0 – 100.
My #1 Recommendation – Your turn to promote your product as superior in a few sentences to a couple of paragraphs. Include your recommended product affiliate link(s) here.
Source by Peter Mangini