Content marketing is one of the most profitable ways to showcase your business to the web. By creating high-quality content, your website will gain more backlinks from other websites, thus boosting your rankings in Google search results. With pieces of content, you can build a bigger audience to your website through social media, also. The more traffic you can pull into your website, the more people will avail of your products or services.
For a website only starting out in content marketing, it can be a daunting challenge to start producing content worthy of backlinks. In this article, we’ll check out four ideas for content marketing. If you like a certain type of article, you can start experimenting with that on your blog to see if it pulls in any traffic.
In this article, we’ll take a look at types of content which is popular on the web today.
1. List Based Article
One of the most popular news websites is Buzzfeed, which creates list based articles. Recent studies into online marketing have shown that customers tend to click on titles with a number at the beginning. Perhaps, having a number in the title consolidates the amount of information. It also gives a quick overview on the number of items the reader can scan through.
Examples of these titles include:
• 6 Reasons Your Swimming Pool Has Algae
• 5 Exciting Themes for Your Next Party/Occasion
• 7 Durable Apple iPhone Cases We Adore
• 4 Ways To Clear Viruses From Your PC
As you can see, these titles help make it easy for the reader to click on and this can boost your click-through rates on Google search results.
Coming up with list based articles is easy, if you know a lot about your website’s niche. Just because your niche is in motoring or mechanics or window cleaning, it doesn’t mean you can’t create content on it. Broaden your scope and focus on the practicalities of your niche and key information consumers would like to know.
Infographics are the latest trend and they can help you attract more traffic and backlinks to your website. An infographic does what it states in the title. It is a graphic which contains information. In a typical infographic, you can display statistics, facts, figures and images within the graphic.
Infographics have seen recent popularity in the last few years, especially with the rise of Pinterest and photo sharing sites.
You don’t need to be a graphic designer to create an infographic. In fact, you can create one through websites such as http://www.venngage.com or http://www.piktochart.com. All these tools are free and offer templates. All you have to do is insert your facts and statistics into the template, and you will have a ready-made infographic!
Once you’ve created your infographic, you can ask other websites in your niche to display it or link to the infographic on their website. That way, you are gaining backlinks to your website. If you still want to create a textual article out of the article, just post the text of the infographic to your blog, and you will have a text article, also. If your infographic’s title is catchy and promises useful information, your infographic could garner hundreds of shares on social media, and many backlinks. Some infographics have even gone viral, resulting in millions of viewers. While that is very rare, it is quite possible that your infographic could attract new customers from both Google search results and from social media.
3. A How-To Article
This type of web article focuses on showing the viewer how to do something, whether it’s about baking cookies, or cleaning dust from their car’s interior. The scope can be very broad or it can be very narrow, depending on your niche.
Before you create titles for your articles, put a list of keywords through the Google Keyword Planner.
There are many guides online which show you how to do this, but I most recommend Backlinko’s Guide to finding profitable keywords with this tool.
When you have found keywords with the planner that get more than 2000 searches per month, you can turn these keywords into titles. Some examples could include:
• How To Bake Cookies In 10 Minutes: A Quicker Method
• How To Clear Your PC of Adware In Thirty Minutes
• How To Track Your Ancestry Using Online Research
When you are writing the article, you can keep the steps brief and concise. This is one of the advantages of the “how-to” article; there is no need to write long, winding passages. As long as you clearly state the steps in a concise way and the steps will help the reader, you have created a valuable asset for the online world.
Your article will start ranking alongside other guides, but if there is little competition, it might start ranking immediately.
Those who use content marketing as part of their business strategy will start seeing results in a few months. The effects of writing content may take a while to see, but once traffic starts to increase, you can expect that traffic to keep streaming in throughout the months.
Source by Keith Pattison
Are you looking for iPhone photo editing Apps? One of the most outstanding features of the iPhone is its good camera. The latest iPhone has an 8-megapixel camera with HD recording. Besides the iPhone camera, you can get different camera apps from the App Stores. These apps have lots of photo filters and effects.
Now I am going to talk about top 10 iPhone photo editing apps:
1) Adobe Photoshop Mix:
This photo editing app is easy to install and manage. You can merge the two images into one with the app. It has an excellent feature called the Adobe Intelligent selection. Using it, you can make pictures with two layers. You can increase the contrast, exposure, brightness, and saturation of your photos. There is a tool called Magic Wand that can be used to improve your image automatically.
2) Walgreens Photo App:
It is a multifunctional app for the Apple device. You can print photos directly from your phone or even Facebook and Instagram albums. Then you can pick them up at a local Walgreens. You can print the picture & get it from Walgreen’s showroom.
3) Shadow puppet:
This app is designed to make custom videos. The app can mix your pictures, videos, and voice together. This app has an embedded web search with safe search filters. It allows you to look for the pictures you want and prevent showing unwanted results.
The interface of the app is simple to understand for the new users. You can make beautiful photo books with mosaics. You have to select the images from the album and arrange them according to your choice.
5) Photoshop Touch:
This app helps to adjust the colors in the image. You can share your edited pictures through social networks.
PowerCam is a great app of Wondershare Software Company. It has eight camera modes for users. This camera app has fantastic features.
The app has over 200 million users worldwide. There is some unique filter that allows you to customize your photos and videos. You can use the cinematic stabilization to make excellent videos. You can share pictures or videos via Twitter, Facebook, and Tumblr.
8) Super 8:
You can make the film with the app. You can capture videos with 70 filters. At the time of making raw footage, you can see the results on a simulated projector. You can email the pictures or preserve it to your phone.
9) Photoshop Express:
You can edit and improve the quality of the photos with this tool. It has basic editing options to rotate, crop, etc. It has advanced options like white balance, exposure, and stain removal. You can share photos via social sites or through text messages.
10) Camera Genius:
This app was first released in 2009. The developers are improving it regularly. The app allows you to take pictures or videos with 6X digital zoom. Thus, you can get a clear photo. There is a timer option that is used to capture time group photos.
Above iPhone photo editing Apps are good enough. Check out which app is best for photo editing.
Source by Golam Mostofa Imon
There are heaps of music composition software and programs on the market, but which should you use? Perhaps you're a music composer who wants to move into digital music making or maybe you're just beginning your music composition journey. Whatever your goals, this article will be of interest to you.
Notation Programs VS DAWs
Notation programs are software used to create sheet music. You would need to know how to read and write music to use it. DAWs or Digital Audio Workstations are stronger for producing professional sounding audio. The amount of sounds libraries, virtual instruments and effects are endless. DAWs have more powerful ways to manipulate notes and sounds than Notation programs.
How do I decide which type of program to choose?
Generally, if you want to create great sounding audio, use a DAW. Alternatively, if you want to compose for live instruments, an orchestra, choir and won't need to record your tracks in a studio, plus you're game in music notation, choose a notation program.
Best Notation Programs for Music Composition
Finale is the cream of the crop in music notation programs and is used professionally by sheet music creators. The printed music at your local music store would most likely be made using Finale. The learning curve is a little high though, with tons of features. It may be too complicated for beginners but you can try Finale Notepad first which is a free, easier version to use.
The main competitor to Finale, Sibelius is great for all types of composers. Finale targets the traditionalists, and Sibelius the more general audience. Maybe too bold of a statement, but Sibelius tends to be popular with media composers such as film and video game music composers. The interface is very easy to learn and use, and is more beginner-friendly.
MuseScore is the best free notation program out there. It has a lot of features and is considered equal to the full blown programs such as Finale and Sibelius. A little hard to learn for the beginner, but will greatly pay off considering this is a free program with full capabilities.
Best DAWs for Music Composition
The following DAWs made the list because they are best at music composition . Pro Tools may be the industry standard for music production, but composition is the focus of this article.
Logic Pro X
Logic Pro is a favorite for music composers of film, games, TV and media, along with EDM music producers. Some hardstyle artists swear by it for its special plugins. Logic Pro is extremely versatile, has great MIDI manipulation capabilities and you can compose, edit, mix and master your track entirely in this program. This is an Apple-only product, so only Mac users will be able to use it.
FL Studio is a popular DAW for composers, and easy for beginners to use. It's best feature is the piano roll, which is very intuitive and powerful. Its pitfalls include audio editing and recording. If you're only working with MIDI, this is a good choice as well.
Cubase is great for Windows users who want Logic Pro but don't have a Mac. It's a great all rounder like Logic and using MIDI and audio is easy. It has a few advanced features that Logic doesn't have such as rendering-in place and its VCA faders.
A more conservative option but having a loyal fan base, Digital Performer is a favorite among film composers around the world. The newest versions have widened its offerings and now include a Hybrid Synthesizer and guitar plugins.
Whether you're DAW-inclined or more for Notation software, for the modern composer, DAW is the way to go. But why not have the best of both worlds? Many composers now use DAWs to create and produce the track, and Notation programs to produce professional sheet music. Whichever you decide, they are just tools to get the job done. Your mind is the ultimate music composition machine!
Source by Nate Riverstone
Viruses, ransomware, scams, identity theft and loss of digital information are becoming more and more common as we move towards a digital age.
With digital security becoming more apparent, it is very important to adopt a good habit in keeping yourself and your family safe online. Below are some basic tips and hints to protect your identity, files and your personal device.
Keep your computer, smartphone and tablet clean
- Keep your device up to date with the latest software
Software updates provide enhancements and security updates.
- Keep your security software (anti-virus) up to date
Security software needs latest virus definitions to identify new and emerging virus / malware. Yes, even Mac's and smartphones needs security software.
- Scan external devices (USB)
USB and external devices can carry virus from infected devices onto yours. Make sure you enable external device scanning to ensure it doesn't get onto your computer
Be very web savvy online
- Watch out for dangerous links and attachments When there is doubt, delete it. Links / attachments in emails, tweets, SMS, posts and advertising are way cyber criminals can compromise your device. If its suspicious or too good to be true, delete it, block or mark it as junk.
- Check for trusted websites
When banking online or shopping, ensure they have SSL (secure socket layer) security. SSL protects passwords and your banking information securely.
- Beware of Phishing
Phishing is a way for cyber criminals to mask legitimate website with their own to steal your confidential login. Do not click on any requests to verify your password unless you requested it.
- Risks with public Wi-Fi Hotspots
Adjust your security level on your device when accessing public networks. Your device firewall and anti-virus can detect and adjust automatically when connecting to different networks. Turn off your Wi-Fi to public networks when you don't need to use it anymore.
Protect your personal information
- Keep your password complex
Don't use generic password. Keep it complex with the combination of upper case / lower case characters, numbers and symbols. If it's too hard to remember, use a secure password manager to keep track.
- Use Two Step Verification
Two step verification will make it more difficult to access you online presence. If a cyber criminal has your password, they will be stopped if they don't have access to your other devices and accounts.
Back it all up
Backup your data, photos, documents, video and other digital information and store it securely.
Source by Sin Ngo
Today, we are the part of a digital revolution, with organizations going digital at a pace that’s unlike what we have ever witnessed before. This phenomenon is termed as digitization and it is revolutionizing the way organizations work. With software fast replacing manual systems, IT solutions are currently in demand and every organization is looking for a good IT solutions partner to help them digitize their business.
However, the truth is that not all IT solution providers are the same when it comes to skills, approach and expertise and this makes it necessary that one has a few pointers in mind before choosing an IT solutions firm to work with. Here are a few things that are common to good IT service and solutions firms and indicate that you are in safe hands when it comes to software solutions for your firm.
1] Expertise Across Different Platforms
It’s a fact that majority of computers and systems used in organizations run on Windows OS, but Mac devices also exist, so do other operating system such as Ubuntu and Linux. So, in such a scenario, it becomes extremely important for your IT solutions provider to provide support across multiple platforms, along with the capability of managing and configuring your workstations for seamless performance. While some platforms offer you the benefit of being economical, others offer higher levels of security. So, your IT solutions partner should have the desired expertise to decide which platform to go with, depending on the requirement at hand.
2] Familiarity with the Latest Trends
In the highly competitive market, an organization has to design products and solutions that cater to the current market trends. So, the least you can expect from your IT solutions partner is to be updated with all that’s new so that you don’t have to put in inputs. Your IT partner should be passionate about all the latest updates in the tech world, including the product and software launches by Google, Apple and Microsoft. Not just that, the professionals you intend to work with should also be enthusiastic enough to figure out if the latest software on the block can be used for the benefit of your business. Is your tech partner familiar with cloud technology, for instance? If they don’t have much clue about Amazon’s AWS, Apple’s iCloud or Microsoft’s Azure, just don’t think twice before you run the other way. Cloud is the next big thing and good IT solutions providers are expert in implementing cloud technology.
3] Certifications of Quality
Certifications of quality are a great proof that the IT solutions provider you’re interacting with, knows their job very well. For starters, if it’s a CMMi Level 5 company, then you can rest assured that they are implementing all the quality processes and adhering to the highest quality standards. You can also look for the entire series of ISO and SSE certifications among others.
In addition to the 3 key factors listed above, there are other factors that can be considered, such as their list of clientele and their portfolio of past work. Also, before you choose to work with an IT service provider, just research on their fields of expertise. After all, irrespective of their level of expertise, what really matters, is that they can design solutions that cater to the needs of your business.
Source by Elise Lowry
You’ve seen the amazing statistics on Apple Apps and how ordinary folks are achieving success with writing apps for the iPhone and iPad. Well, the first thing I can tell you is that you’re right! The Apple App store is taking the world by storm (exceeding more than 2 billion downloads). And my suspicion is that this is all just the beginning.
The problem is, how do you go about writing an app? In fact, what do you need before you being app development? Well, that’s where this article will help. I’ll provide you with 10 things you need before you start writing your Apple app. Even if you’ve never developed content for a mobile device, or if you’re new to software development, you should know that learning iPhone development can be a fun and rewarding experience.
1. Get a Mac OS X Computer
To develop applications for the iPhone OS, you need a Mac OS X computer running the Xcode tools. Xcode is Apple’s suite of development tools that provide support for project management, code editing, building executables and debugging.
I know many of you might be PC users are some of you might baulk at the idea of using a Mac. Well, my advice is – give the Mac a chance. I’ve many friends who were once die-hard PC users who have now switched over to the Mac. Why? Because they want to write apps! And once they made the switch – they found the Mac to be so much easier to use and a really enjoyable experience.
2. Download the SDK
Apple distributes an iPhone app software development kit (SDK). You’ll definitely need to download this and read it from front to back. Don’t worry, it’s more complex then it seems. Give it time and you’ll soon be on the app development bandwagon.
3. Learn Objective-C
Mac programs are written in Objective-C Apple also introduced a special abstraction API for Objective-C called Cocoa Touch for iPhone (and iPod Touch) development.
Objective-C will come quite naturally to those who have programmed in C, C++ or Java before. Now, if you’re new to programming, Objective-C might be a challenge.
Try to grab a basic book on programming to before you get into the nuts and bolts of Objective-C. One of the better books for learning Objective-C is the Programming in Objective-C by Stephen G. Kochan. It does not assume you have any previous knowledge in this area.
4. Become An Approved Apple Developer
Becoming an approved developer for Apple apps takes some time. Many people do not know this. I hear that there is a six month waiting list to be an approved developer. Some have speculated that the time to wait may decrease now that interest in the iPhone and iPad has hit the roof worldwide.
Becoming an accepted developer only gets you into the App Store. Of course, that’s the only way to distribute your applications, so it’s a necessary part of the process.
5. Research Your App
As in all things related to software development, the goal of your app will be to provide a solution to a set of end users.
Make sure you research your app. There’s no point just jumping in to write apps which don’t meet any user needs. A year ago you could easily write an app that did some nonsense (e.g. make a fart noise) and expect people to download it. That’s not going to happen anymore. If you want an app that is popular, you need to make it useful.
Usually, in mobile device development, your audience is a person on the go. People who use mobile applications want to have quick interactions. They absolutely don’t want to write a Word document on the go. They want to do useful things by just pressing a button or two.
The other tip I have is to think of the Apple iPhone as a pocket computer. For example, successful applications like Pandora that have typically struggled in a desktop setting now flourish as a pocket computer solution. When planning your application think about what is unique to the iPhone that can be utilized in your app.
6. Write For Portability
What do I mean by portability? Well, depending on which frameworks (major components of the iPhone SDK) are used in your application, your app may not work on every iPhone device. For example, an application that makes use of the camera, compass or microphone will work on an iPhone but not an iPod touch.
Now, it’s OK to write an app that’s limited to iPhone 3G or iPhone 3GS -but my feel is that you will be missing out on a potential chunk of target users.
7. Always Document Your Ideas
Before you commit any code to your new project, take some time to document your end-user experience. This doesn’t need to be a lengthy requirements document. It could be as simple as writing down some notes on paper or sketching some drawings.
There is actually a great sketching product out there called UI Stencils that allows you to mock up a screen design on paper. I love it and highly recommend it for app development.
8. Give A Great User Experience
When you start looking at Apple documentation, one recurring theme you will see is reference to a document called the Human Interface Guidelines (HIG). Essentially this is the master document for how your iPhone application should look and behave. Make sure you familiarize yourself with it.
It’s also important to download and try out other apps made by other leading developers. To ensure a great user experience in your app, ask yourself why those applications are the leaders and what elements they used to create a great experience. Also check out the ideas of usability expert Jakob Nielsen.
9. Data Management
Oh, before I forget, one of most complex things you will need to consider is data management. If your app is a basic utility (e.g. a calculator) you shouldn’t have to worry about storing data. If you build an app that connects to an Internet-based service, you’ll connect to these online resources through web services. Your third option will be to store user data on the device using the Core Data Framework.
10. Manage Memory and Battery Life
Those who are a bit more technical will understand what I mean by memory and battery life management. Note that there is no garbage collection for iPhone. Garbage collection is a programming term which means that if your program has a “memory leak”, it could cause the iPhone to eventually crash without warning.
Also, take note that certain iPhone functions will use more battery life than others. For example, applications that stream data from the Internet or make extensive use of the Core Location Framework (e.g. GPS) will drain battery life more quickly.
I certainly hope this article has given you a heads up on the things you need before writing an Apple app.
There are quite a number of things you need – a Mac OS X computer, Objective-C know-how, UI design experience, amongst other things. But if you’re serious about going about your app development journey, you should not be discouraged.
Learn a little each day, and I guarantee that you’ll become quite the expert developer in no time!
Next time, I’ll write up some articles on how to actually program an app in Xcode tools and Objective-C. Until then, have fun learning to developing those apps!
Source by Gary Hendricks
Fall is one of the most beautiful seasons of the year. Watching the leaves turn beautiful hues of orange and golden brown is relaxing and refreshing. It’s the perfect cool weather for football games, bonfires and enjoying the cozy feeling of fall. Here are a few ways to make this next fall extra special, and add some flair to the regular old bonfire nights.
Spruce up your wardrobe
Colors of gold and orange are always great, and just because there are plenty of things in the back of the closet doesn’t mean that individuals do not need, or want, to pick up a few new things. A custom hoodie with a favorite team’s logos, or simply screen print a new quote on the front, will add some spring to a person’s step. Screen print hoodies are also great for those chilly nights by the bonfire.
Jewelry in tones of copper and gold will make any outfit shine, and will add a bit of personality. This year, opt for larger hoop earrings with orange jewels or eye catching necklaces.
Ever tried s’mores with Godavia chocolate instead of regular chocolate? Heard of a candy corn vodka drink? If not, scouring the internet can be helpful in making this fall more memorable than ever. Other popular fall flavors and traditions include:
- Pumpkin spice
- Apple anything
- Cinnamon (towards the end of fall)
- Candy corn
- Caramel apple
If the recipes available seem less than appealing, take the time to custom make some new recipes. Just like with a custom screen print hoodie, anything personalized with add flair to any event, even if it is just a bonfire in the backyard.
Take this fall up a notch and add in more family time than ever before. If family time is not an option, invite some friends for some fun in a corn maze or to enjoy an old fashioned barbecue, complete with some fun games of cornhole, and some interesting drinking games to top the night off. Order a few custom screen print hoodies to give to guests to make the night more memorable than anything else. Whether it’s going somewhere, having a cheap bonfire and toasting marshmallows, or simply enjoying a hayride, fall is all about getting together with friends and family; make the most of it.
Fall is known for quite a few things, and one of the main things is football. Order a custom screen print hoodie for the chilly days that the kids are at the field all day, or order a few custom screen print hoodies for the whole family. Make sure to get organized this year by jotting down games, times and who is playing on the calendar, and stock up on snacks now while they are still on sale.
Do not forget to capture all of the fun and new recipes in a fall scrapbook or photo album. This is a fun activity for many people, and can provide a lot of family fun. It can also be nice to flip through the pages long after a custom shirt has worn out. Take the time to take pictures either on the phone or with a camera and let the kids get creative. If this fall is going to be one to remember, make sure that those memories are recorded, and have fun in the process. Craft stores often sell scrap booking supplies at very affordable costs.
Fall is a favorite season for quite a few reasons. Whether it is the beautiful colors, the family time or the rich fall flavors, spicing things up a bit can make it more memorable than ever before.
Source by Chad Sherman